Experience Design and Management at BYU

Experience design is an emergent area rooted in established disciplines, blending knowledge and integrating approaches to craft a creative profession with endless possibilities. Then why are there so few undergraduate programs teaching it? Neil Lundberg and Mat Duerden of Brigham Young University stop by the ExD studios to talk about how they started their program in Experience Design and Management, how they create experiential learning opportunities for students, and the path forward to teaching more experience design professionals.

Om Podcasten

This is experience by design, a podcast that brings new perspectives to the experiences we have everyday. Does standing in line always have to suck? Why are airports so uncomfortable? What does it mean to be loyal to a brand? Why do you love being connected but dislike feeling tethered to your smart phone? Can we train people to care about the climate? Join Sociologist Gary David and Anthropologist Adam Gamwell on an expedition to the frontiers of culture and business through the lens of human experience. We're here to make sense of the madness with leading psychologists, cognitive and social scientists, entrepreneurs, and business leaders.