Episode 5: Questing and Community Design
As the Web3 space matures, projects are rethinking how to grow and sustain communities. In Episode 5 of Exponential, Zach Heerwagen, co-founder and CEO of Snag, joined us to explore how “questing” is emerging as a powerful mechanism for aligning users, incentives, and long-term network health. Zach defines questing as Web3’s take on loyalty. In traditional business models, loyalty is mostly transactional — based on how much a customer spends. In contrast, Web3 broadens the definition of...