Bridge Ag to the Future – Jack Hanson

Building a bridge from where Agriculture is now to where the public and policy makers want it to go is advisable.  Even for the best of reasons ranchers are not able to just flip a switch to new prevailing expectations without suffering from unintended and under considered consequences. States like California that are out front with new initiatives make it especially difficult to be competitive with producers in states that aren't making such big moves.  Jack Hanson, Willow Creek Ranch, is a cow-calf rancher in Lassen County  has experienced the opportunities and recognizes the challenges that a bridge to the future might address.

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Farm to Table means different things to different people but many would agree that restaurants and their chefs have led the way on our Farm to Table journey. Chefs might say that they have been led by their own customers who have shown a preference for food with a story all the way back to the farm: the farmer, unique varieties or breeds, production practices and overall sustainability. In this episode of Farm To Table Talk we are joined at the table by Greg Drescher, the Vice President of Strategic Initiatives and Industry Leadership with the Culinary Institute of America (CIA) to explore what Farm To Table means in the Culinary world and the trends that change menus.