The Farmer’s Guide to Win-Win Negotiations

When it comes to running a farm, negotiation isn’t just for the boardroom—it’s for every handshake, lease renewal, and equipment sale. In this episode, negotiation and conflict resolution expert Attia Qureshi joins us to share her proven framework for turning tense conversations into productive partnerships. From navigating tough lease talks to buying inputs in bulk, Attia’s strategies will help you protect your bottom line without damaging relationships.

Om Podcasten

Our mission is to provide farms and operators an independent and unbiased outlet for information related to increasing the profitability of their farming operation. We will be providing farms and operators of all sizes and experience levels access to the latest trends, projections, and the tools necessary to increase farming profitability. We will take each episode to deliver latest news, what's working for active farms, and a topic of focus each episode. Remember, if you aren't farming for profit you won't be farming for long.