How omnichannel and multichannel marketing create seamless experiences, with Thomas Natkowski, Cliff Pfefferkorn, and René Groeneveld

In the first episode of Fearless Thinkers, Season 2, Thomas Natkowski and Cliff Pfefferkorn, Partners at eStrategy Consulting, and René Groeneveld, Partner and Global Sales and Marketing Practice Leader at BTS, vivify omnichannel and multichannel marketing concepts with concrete examples. Learn how eStrategy Consulting guides clients through digital opportunities and challenges here. Read about our Go to Market services here. For a transcript, please click here.

Om Podcasten

The Fearless Thinkers podcast, hosted by Rick Cheatham, personalizes BTS’s perspective on the people side of strategy. Fearless Thinkers is produced by Nicole Hernandez, Taylor Hale and Aron Towner. Special thanks to Joe Holeman, Chris Goodnow, Meghan McGrath, and Roanne Neuwirth for their invaluable help.