The Growth Prescription, a podcast for healthcare sales professionals: Driving Growth with a Strategic Performance Culture

In this episode of The Growth Prescription, René Groeneveld, Global Head, Sales & Marketing Practice, is joined by Will Heard, Director, and Alan Gentry, Senior Director, to discuss aligning culture with strategy for sales success. Learn about the importance of purpose in driving strategy, the challenges of launching new therapies, and the role of sales professionals in a rapidly changing market. Discover practical approaches for engaging your organization in cultural change and using simulations for future preparedness. For a transcript, click here.

Om Podcasten

The Fearless Thinkers podcast, hosted by Rick Cheatham, personalizes BTS’s perspective on the people side of strategy. Fearless Thinkers is produced by Nicole Hernandez, Taylor Hale and Aron Towner. Special thanks to Joe Holeman, Chris Goodnow, Meghan McGrath, and Roanne Neuwirth for their invaluable help.