Ep 46: Mini Session Challenge Day 4: Targeted Marketing and Getting Booked
Welcome to day four of our five-day mini-session challenge. Today we will be talking about marketing your mini-sessions to get the best possible returns from them. It’s one challenge creating a mini-session, but it’s another trying to book them. We kick off the show by talking about one of the most helpful ways to market your mini-sessions — teasers. We go into what makes a great teaser, how you can roll them out, and what information they should contain. Another great way to book out your mini-sessions is by introducing a waiting list. People frenzy over waiting lists because they always want to be the first in line. Toward the end of the episode, we mention VIP groups and elaborate on why they can be useful, as well as why you should consider partnering up with local businesses in your area. After hearing about trade exchanges, we close the show by talking about charity incentives and how to be responsible with your clients. The episode ends with our challenge expectations, so be sure to listen in!