#44 - Insights from two decades of B2B tech content with Charles Dimov, VP Global Marketing at ContractPodAI
Content marketing is a tried and tested inbound strategy, as B2B marketers know just how valuable it is for educating an audience, generating leads, and shortening the length of the sales cycle. On this episode of the FINITE Podcast, we talked to a world-class B2B marketing leader with decades of experience in content marketing. Charles Dimov is the VP of Global Marketing at ContractPodAI, and he shared with us his deep insights into creating a content engine. Charles talks throug...