The Business Behind ESPN Wide World of Sports w/ Mike Millay PART 1

This is first half of a two-part interview with Mike Millay. This part of the sheds light on the business model powering ESPN Wide World of Sports and explores how the cultures of Disney and competitive sports merged. Our guest today is Mike Millay, the longest tenured executive in ESPN Wide World of Sports' history. He's also my Dad and a Senior Partner at EngageMint, so this was a special episode for me. The MLS kicked off it’s first game on Wednesday, and NBA players are now in the “bubb...

Om Podcasten

Turn casual customers into faithful fans. And employees into evangelists. A dynamic show with different formats designed to help you grow average revenue per customer (ARPU) and reduce customer churn. Casual conversations with host David Millay and the best brand marketers and operators in the world. Scientific breakdowns of tribes, trends, theories and tests (brand case studies). And idea brainstorms with recurring guests, like Christina Garnett, Troy Hidduke Campbell, and Kaila Pettis.