Utilizing Technology to Solve Business Problems w/ Adam Polansky

In today's episode, KG and David chat with Adam Polansky, the Group Director of Innovation at Octagon, a one of the world's biggest sports marketing agencies. They discuss how we can use technology to innovate and ultimately create better experiences for fans and employees. Show Notes: (3:55) What is Octagon? How does the Innovation team fit within the organization structure? (5:40) What is innovation? How does Octagon define it? (7:20) The meaning of fandom and sharing that with Oc...

Om Podcasten

Turn casual customers into faithful fans. And employees into evangelists. A dynamic show with different formats designed to help you grow average revenue per customer (ARPU) and reduce customer churn. Casual conversations with host David Millay and the best brand marketers and operators in the world. Scientific breakdowns of tribes, trends, theories and tests (brand case studies). And idea brainstorms with recurring guests, like Christina Garnett, Troy Hidduke Campbell, and Kaila Pettis.