FIR #413: AI Is Coming for Copywriters

We are told, "AI won't take your job." Instead, "Someone who knows how to use AI will take your job." Tell that to the scores of copywriters who have already lost their jobs to generative AI. With ChatGPT and its competitors in the frontier LLM space being used to write more than anything else, agencies and organizations are figuring out how to craft prompts that turn out decent copy. Some copywriters are figuring out how to stay relevant, though, including taking gigs improving the copy these AI tools churn out. In this short midweek episode, Neville and Shel examine these trends and wonder what they mean for other communication jobs.Continue Reading → The post FIR #413: AI Is Coming for Copywriters appeared first on FIR Podcast Network.

Om Podcasten

In addition to news items and in-depth discussion of trends and issues, you'll hear the Internet Society's Dan York report on technologies of interest to communicators.