FIR #430: Influencers, Memes, and AI Boost Marketing Transparency Mandate

Much of the content in this monthly long-form episode of FIR spotlights rising trends in marketing, including employee influencers, Gen Z's rising power as influencers, the role of influencers in the 2024 U.S. presidential election, and AI's growing presence in the marketing space. All of this is raising alarms about the need for marketers to be transparent and laser-focused on what matters to their stakeholders. Also in this episode: the dominance of chat podcasts and Dan York's Tech Report.Continue Reading → The post FIR #430: Influencers, Memes, and AI Boost Marketing Transparency Mandate appeared first on FIR Podcast Network.

Om Podcasten

In addition to news items and in-depth discussion of trends and issues, you'll hear the Internet Society's Dan York report on technologies of interest to communicators.