From Branding is Sex to Irrational Loyalty | Ep. 36 with Branding Guru Deb Gabor

Today's episode is sponsored by Anchor. Make sure to check out Anchor.fm and see why we love to use them as our podcast hosting. Deb Gabor was born to brand and is on a mission to inspire 1 million brands to build brands that SELL. She is the best selling author of two books Branding is Sex and Irrational Loyalty. She's the founder and CEO of Sol Marketing, a strategy-led marketing firm obsessed with solving major business and branding problems for clients in every industry. Deb has worked with well known companies such as Allrecipes, The Associated Press, Dell, Microsoft, NBC Universal, NPR, NTT Data, and Siemens, to exciting emerging brands like hint water and Indagare. Deb has been featured in major news outlets such as Entrepreneur, Forbes, FORTUNE, Inc., MediaPost, New York Times, NPR, USA Today, Wall Street Journal, and The Washington Post. Please rate, review, subscribe, and share with a friend who will be inspired. Visit KateHancock.com for insights into guests and future episodes. --- Support this podcast: https://podcasters.spotify.com/pod/show/ibhshow/support Our Sponsors: * Check out Indeed: https://indeed.com/FOUNDERSSTORY * Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com * Check out Vanta and use my code FOUNDERS for a great deal: https://www.vanta.com Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

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"Founder's Story" by IBH Media is an engaging show that goes deep into the personal and professional journeys of some of the most inspiring individuals in the business world. Through candid and open conversations, it uncovers the stories of CEOs, entrepreneurs, and creators from various corners of the globe. This show is more than just an interview series; it's an intimate exploration of resilience, ingenuity, and the human spirit. Guests share not only their triumphs but also their struggles and failures, providing listeners with a rich tapestry of experiences and invaluable lessons about perseverance, adaptation, and success in the face of adversity. Guests include Gary V, Codie Sanchez, Rob Dyrdek, Shelley Zalis, Noah Kaga, Kate Hancock, Ryan Serhant, Kara Goldin, will.i.am, and many more!