303: Ballsy’s Adam Hendle Talks Community Engagement, Customer Acquisition, And Leaning Into The Pandemic

Adam Hendle’s company, Ballsy, is eye-catching and humorous, which are some of the most defining characteristics of the brand. But that doesn’t mean he doesn’t take his business seriously. On the contrary, Hendle is obsessed with producing the highest quality products and finding creative ways to take his company to the next level. This is exactly how he brought in over $10 million in sales in just two years. And now, during the Covid-19 pandemic, he is still finding opportunities to grow. In this podcast episode, Hendle discusses his unique approach to everything from community engagement to customer acquisition. He also opens up about his most challenging moments in business and explains how he finds opportunities in unexpected times and places (such as during a pandemic). This is a conversation you don’t want to miss! If there’s any other type of content you’d like to see that would be valuable to you during this time, please don’t hesitate to reach out at support@foundr.com. Want some training on ecommerce? Check out our free masterclasses: FREE Masterclass: Start a Profitable Online Store (In 12 Weeks or Less) FREE Masterclass: Discover the “5 Core Drivers” Behind Today’s Fastest-Growing 7-Figure Stores Key Takeaways What’s changed with Ballsy since the last time we talked to Hendle An overview of Ballsy’s growth from a sales, marketing, and team perspective How Covid-19 gave Hendle’s brand an opportunity for growth The approach Hendle took to lean into customer demand for subscriptions and stocking up on products How Ballsy stays engaged with its community in fun and creative ways A deep dive into one of Ballsy’s most unique customer acquisition channels: podcast advertisements Why it’s important to test your assumptions Insight into some of the biggest business obstacles Hendle has had to face Why Hendle has Ballsy’s influencers on a monthly retainer The reason why product quality is paramount to the Ballsy brand

Om Podcasten

Hear the stories, learn the proven methods, and accelerate your growth and future through entrepreneurship. Welcome to The Foundr Podcast with Nathan Chan.  About the show:  For over a decade, The Foundr Podcast with Nathan Chan has been a leading entrepreneurship podcast for open-book conversations with, by, and for founders. Whether you're starting, building, or dreaming about your business, The Foundr Podcast is where you can access experienced founders who've been in your shoes to learn their proven methods, lessons from failure, and inspirational stories.  Past guests include Emma Grede, Mark Cuban, Neil Patel, Kendra Scott, Alex Hormozi, Trinny Woodall, Tim Ferriss, Sophia Amoruso, Simon Sinek, Tony Robbins, Amy Porterfield, Ed Mylett, Michelle Zatlyn, Reid Hoffman, Scooter Braun, Dany Garcia, Marc Lore, Ariana Huffington, Pat Flynn, Lewis Howes, Jordan Harbinger, and many more.  About the host:  Nathan Chan is the CEO of Foundr and the creator of The Foundr Podcast. Chan literally started from knowing nothing. He was just an average guy working in a 9-5 job he utterly hated. He knew nothing about entrepreneurship, nothing about startups, nothing about marketing, and nothing about online or how to build a business. In the past decade, Chan's built Foundr into a global leader in entrepreneurial education, helping tens of thousands of aspiring entrepreneurs start and scale their businesses.  Need help with your business?  Visit foundr.com/foundrplustrial to join a global community of entrepreneurs, gain access to proven strategies, and fast-track your business growth confidently.