Why the Left Had to Steal the Right’s Dark-Money Playbook

The sociologist Sudhir Venkatesh spent years studying crack dealers, sex workers, and the offspring of billionaires. Then he wandered into an even stranger world: social media. He spent the past five years at Facebook and Twitter. Now that he’s back in the real world, he’s here to tell us how the digital universe really works. In this pilot episode of a new podcast, Venkatesh interviews the progressive political operative Tara McGowan about her digital successes with the Obama campaign, her noisy failure with the Iowa caucus app, and why the best way for Democrats to win more elections was to copy the Republicans.

Om Podcasten

Freakonomics co-author Stephen J. Dubner uncovers the hidden side of everything. Why is it safer to fly in an airplane than drive a car? How do we decide whom to marry? Why is the media so full of bad news? Also: things you never knew you wanted to know about wolves, bananas, pollution, search engines, and the quirks of human behavior. To get every show in our network without ads and a monthly bonus episode of Freakonomics Radio, sign up for SiriusXM Podcasts+ on Apple Podcasts at http://apple.co/SiriusXM.