Episode 48: Hand-on cold outreach: campaigns that had 30+% positive reply rate with Vukasin Vukosavljevic

Never miss a new episode: https://sendfox.com/lp/mnyll3HANDS-ON COLD OUTREACH: BEHIND THE SCENES OF CAMPAIGNS THAT HAD 30+% REPLY RATEFrom account list building to outreach personalization – we’ll take you from zero to hero in this practical live webinar.We're covering:- Results from the State of B2B Marketing research- Pre-requisites of successful outreach and 3 layers of personalization- How to use intent data to define prospects for your list- How to personalize your outreach and get replies- Cold outreach campaigns that had 30+% reply rate: detailed overviewVukasin Vukosavljevic on Linkedin: https://www.linkedin.com/in/vukasinvukosavljevic/

Om Podcasten

Welcome to the Full-Funnel B2B marketing podcast hosted by Andrei Zinkevich and Vladimir Blagojevic from FullFunnel.io. Every week with B2B marketing professionals we dive deeply into topics as a B2B marketing strategy, full-funnel marketing, demand generation, lead nurturing, sales and marketing alignment, sales and marketing automation, content marketing and account-based marketing (ABM). Our goal is to share proven advice with B2B marketers & foundersof tech companies to increase their sales pipeline, scale revenue, and customer growth.Learn more about full-funnel b2b marketing here: https://fullfunnel.io