Dr. Jennifer Aaker and Naomi Bagdonas
Dr. Jennifer Aaker and Naomi Bagdonas of Stanford Graduate School of Business discuss their new book on humor and share how a bit of levity can make stories more engaging, memorable, and impactful. To learn more about Jennifer and Naomi, visit https://futureofstorytelling.org/story/jennifer-aaker-naomi-bagdonas-ep-20