Mess and Magic in Advertising — David Lubars

As Chief Creative Officer of BBDO Worldwide, David Lubars is constantly adapting to change— a skill that has allowed him to lead the agency to become the most creatively recognized in the world. On today’s episode of the FoST podcast, David shares his insights on how BBDO creates magic in an environment full of mess. For additional links, information, and more, visit our website at fost.org. -- © 2023 Future of StoryTelling, Corp. Produced by Future of StoryTelling, Corp. 124 West 13th Street New York, NY 10011 Founder and CEO, Charles Melcher Director, Carolyn Merriman Assistant Producer, Madison Brown in collaboration with Charts & Leisure Founder, Jason Oberholtzer Executive Producer, Mike Rugnetta Editor, Garrett Crowe Mix and Music, Michael Simonelli With special thanks to David Lubars, Bonnie Eldon, Meghal Janardan, Elisabeth March, Michael Bass, David Gray, and Megan Worman.

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The Future of StoryTelling (FoST) podcast is a series of conversations between FoST founder and CEO Charlie Melcher and some of the world’s brightest storytellers across a range of disciplines, focusing on how stories can help provoke positive and lasting change in the world. The Future of StoryTelling is a passionate community of people from the worlds of media, technology, and communications who explore how storytelling is evolving in the digital age.