Real-Time Analytics and Customer Experience: Speaking w/ Wilson Raj of SAS
The future of customer experience will be driven by massive amounts of data used to understand the past, the now, and the next. But making sense of that data requires real-time analytics to engage and anticipate customer needs and demands with real currency. In this Interview Series of the Futurum Tech Podcast, Daniel Newman sits down with Wilson Raj, who heads up global product marketing for SAS' customer intelligence products. They discuss the power and future of real-time analytics in helping drive memor