Gartner ThinkCast 165: Can SFA Still Give You an Advantage?

As more organizations deploy sales force automation, can it still provide a competitive advantage? In this Gartner ThinKCast conversation, Research Director Tad Travis looks at the steps to take and the mistakes to avoid to get an edge with your SFA initiative. 

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Gartner ThinkCast puts you at the intersection of business and technology with insights from the top experts on how to build a more successful organization, team and career in the Digital Era. Join us every other Tuesday to get your competitive advantage. View all Gartner ThinkCast episodes at https://www.gartner.com/en/podcasts/thinkcast