Leading with AI: Strategic Insights for Higher Ed CMOs
In this episode, Ardis chats with CMO Michael Bettersworth live at the ASU+GSV AIR Show about the impactful integration of AI in higher education. Michael shares insights from Texas State Technical College’s approach to leveraging technology in marketing and student support, discussing both the potential and challenges of AI in the current educational landscape. The conversation also highlights the importance of aligning new technologies with institutional goals to enhance both student and administrative experiences.
Om Podcasten
GenerationAI is the groundbreaking podcast designed exclusively for higher education professionals who are keen to navigate the dynamic world of Artificial Intelligence.
In a landscape where AI is rapidly transforming how we teach, learn, and engage, "GenerationAI" serves as your essential guide. Each episode delves into the most pressing AI topics, breaking down complex concepts into understandable, actionable insights. Whether you're a marketer, administrator, or tech enthusiast, this show will illuminate how AI is reshaping the academic experience and what it means for the future of education.
Join us as we explore the latest news, trends, and developments in AI. From data-driven decision-making to personalized engagement and learning experiences, and the ethical implications of AI in education, "GenerationAI" covers it all. With expert commentary, in-depth analysis, and a focus on practical applications, this show is dedicated to empowering higher education professionals to leverage AI for strategic advantage.
"GenerationAI" isn't just about understanding AI – it's about being part of the AI revolution in education. Tune in, get informed, and be inspired to innovate in your educational space with the power of AI.