The Science Behind Viral Content: Cracking the Social Media Code

In this episode, JC Bonilla from VaynerMedia discusses the key ideas from Gary Vaynerchuk's new book "Day Trade Attention". The host explore how social media has become the prime space for building brand relevance and driving sales. JC breaks down how social media algorithms work, favoring native content and meaningful engagement. He emphasizes the importance of organic reach, cohort-based marketing, and using social media insights to inform larger ad campaigns. This episode is a must-listen for anyone looking to understand and leverage the power of social media marketing in today's attention economy.

Om Podcasten

GenerationAI is the groundbreaking podcast designed exclusively for higher education professionals who are keen to navigate the dynamic world of Artificial Intelligence. In a landscape where AI is rapidly transforming how we teach, learn, and engage, "GenerationAI" serves as your essential guide. Each episode delves into the most pressing AI topics, breaking down complex concepts into understandable, actionable insights. Whether you're a marketer, administrator, or tech enthusiast, this show will illuminate how AI is reshaping the academic experience and what it means for the future of education. Join us as we explore the latest news, trends, and developments in AI. From data-driven decision-making to personalized engagement and learning experiences, and the ethical implications of AI in education, "GenerationAI" covers it all. With expert commentary, in-depth analysis, and a focus on practical applications, this show is dedicated to empowering higher education professionals to leverage AI for strategic advantage. "GenerationAI" isn't just about understanding AI – it's about being part of the AI revolution in education. Tune in, get informed, and be inspired to innovate in your educational space with the power of AI.