For the love of sales

In Get Savvy this week, we want to learn about sales. We share some of the magic tricks behind building a strong sales culture and how to enter an international market dominated by large enterprises. Who would be better suited to help us out than Erik Gatenholm, CEO and founder of Cellink, who is the shining star not only in the Nordics but internationally as well. Cellink is the world´s first bio-ink company and the leading global provider of 3D bioprinters for producing human tissue and organs. Together with Erik we discuss how to develop your sales process, grow a sales culture and build a global sales team that is ready to take on the already established competition. Erik also shares his view on the sales leader’s role and how to assess the term of "symbolic leadership”.  Listen to the episode and don’t forget to subscribe! This podcast is supported by Nordea Business Banking, Nordea Startup & Growth, Nordea Connect and Nordea Markets  


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Om Podcasten

Welcome to Get Savvy, a business podcast by Nordea. Get Savvy is the podcast for you who are about to start a business, or if you’re already up and running. In this podcast we invite guests that are leaders in their field, who will address different topics and questions.

Get Savvy will offer you the chance to access the know-how and expertise of our guests to help you overcome specific challenges on your way forward.  

 

Hosted by Jon Kandell & Camilla Bergström, produced by Magnus "Mangz" Silfvenius Öhman@ maggieprod.

Supported by Nordea Startup&Growth, Nordea Connect and Nordea Markets



See acast.com/privacy for privacy and opt-out information.