PRETTY CURIOUS | What’s The Deal With Hyperpigmentation?

Desiree Verdejo took a leap of faith: she left the grind of New York corporate law and opened a boutique in Harlem, which eventually led her to found Hyper! skincare. Desiree joins Jonathan to talk all about how she made this massive pivot over time and to follow your own instincts. Plus the two go deep on hyperpigmentation for sensitive skin of all shades, ingredients and formulas, and what’s next for the brand. After leaving the world of corporate law, Desiree Verdejo moved to Harlem to open a beauty boutique specializing in Black-owned indie brands. She began to notice a hole in the market, which inspired her to launch the brand Hyper! –  a skincare line focused on targeting hyperpigmentation for deeper skin tones and sensitive skin types. Hyper! was an Allure Best of Beauty 2022 award winner. Follow Hyper! on Instagram and TikTok @hyperskin. Desiree is on Instagram and TikTok @desiree.verdejo. Follow us on Instagram @CuriousWithJVN to learn more about the products from this episode, or head to JonathanVanNess.com for the transcript. Jonathan is on Instagram @JVN. Find books from Getting Curious and Pretty Curious guests at bookshop.org/shop/curiouswithjvn. Our senior producers are Chris McClure and Julia Melfi. Our engineer is Nathanael McClure. Our theme music is also composed by Nathanael McClure. Production support from Julie Carrillo, Anne Currie, and Chad Hall. Curious about bringing your brand to life on the show? Email podcastadsales@sonymusic.com. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Om Podcasten

Join Jonathan Van Ness (Queer Eye) each week for their next exciting endeavor! “Getting Better with Jonathan Van Ness" is here to empower listeners (and also make them laugh) by using curiosity as a tool for personal growth. In a world that often feels overwhelming—where it’s easy to feel stuck, frustrated, or helpless—Getting Better offers a lifeline. Each week, Jonathan Van Ness, alongside experts and thought leaders, guides us through our shared challenges—confidence, productivity, mental health, happiness, relationships, and more—helping us emerge thriving, invigorated, and most importantly - a little bit better. Join us every Wednesday for brand new episodes, and catch full video episodes on YouTube! And tune in every Monday for brand new episodes of our companion show: The Monday Edit, where JVN and senior producer Chris giving you a behind the scenes look at the creation of Getting Better, hot takes on today’s headlines, and all in all share with you how the sausage gets made! Curious about bringing your brand to life on the show? Email podcastsales@sonymusic.com