[Greatest Hits] The Role of Customer Education in Business Growth with Erika Putinsky, Vice President of Customer Education at Mailchimp

In this Greatest Hits episode of Getting to Aha!, Darshan Mehta is joined by Erika Putinsky, Vice President of Customer Education at Mailchimp. She talks about educating customers and employees and empowering them through the use of social media, she also talks about the different methods of educating customers, and the impact that customer education can have on growth.

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Businesses thrive by knowing customer insights, because today’s insights are tomorrow's facts. At iResearch we live and breathe insights. And despite searching high and low, we were unable to find a customer insights podcast that answers one of the most important questions in business: why do customers do what they do? So we launched one.