174: Building Character (Laura Roeder)

Ben and Laura Roeder, founder of Edgar, chat about anthropomorphizing your brand to build better engagement, going the extra step to care about customer success, and some tips for social media marketing best practices.

This episode is brought to you by Formkeep: Form endpoints for designers and developers

Om Podcasten

A podcast about the design, development, and business of great software. Each week thoughtbot is joined by the people who build and nurture the products we love.