161. 3 Ways to Keep Your Stylists Busy Behind the Chair

This podcast is brought to you by @marlobeautysupply ! If you aren’t shopping at Marlo beauty already, you HAVE to check them out! Here are a few ways as a salon owner to keep your stylists busy: First off - you need to look cohesive and professional or stylists will not want to work with you. Market to the stylists and clients you want to work with - that brings me to # 1 1. Establish a brand! Use canva to create a brand kit - I will be talking about this in my class on Monday (the 360° Guest Experience - comment 360 below for details) 2. Work a content strategy - post 3 kinds of content and focus the most on awareness and consideration content and less on conversion content - ads are much better for conversion content to retarget the clients viewing your content which brings me to # 3 3. RUN ADS! We are always running ads to keep our staff busy. It’s a great way to buy back your time and retarget the people viewing content. It takes 16 times of seeing your brand for someone to make a decision to book it’s a no brainer to run ads otherwise you’re gonna book slowly! Salon owners if you need help with this it is absolutely insane not to join my Mastermind Group @thenetworkmastermind. Here you will have access to 1 coaching call / month with me (group LIVE q+a) and my 2025 curriculum the 360 Guest experience plus all of my other online education for $50/month.

Om Podcasten

Welcome to the Gina Bianca Podcast: a podcast for hair stylists, salon owners and modern entrepreneurs! The official podcast of stylist, salon owner, educator, life and business coach Gina Bianca. Follow on instagram for even more valuable content to empower and elevate the beauty industry! @iamginabianca @ginabiancapodcast