509: Prototyping mastery for product managers – with Matthew Wettergreen, PhD
Global Product Management Talk is pleased to bring you the next episode of... Product Mastery Now with host Chad McAllister, PhD. The podcast is all about helping people involved in innovation and managing products become more successful, grow their careers, and STANDOUT from their peers. About the Episode: In this episode of Product Mastery Now, I’m talking with Dr. Matthew Wettergreen, Associate Teaching Professor at the Oshman Engineering Design Kitchen (OEDK) at Rice University. We discuss the benefits of low-fidelity prototyping, the engineering design process, and how to use prototypes effectively to solve problems and validate ideas. The episode also covers potential pitfalls in prototyping and best practices for product managers. The value of starting with simple, low-fidelity prototypesThe importance of focusing on the problem before jumping to solutionsThe need for making well-supported decisions throughout product developmentReal-world examples of how prototyping leads to innovative solutions