Petcare will be a half-trillion-dollar market in the next decade, and its not just treats and toys
If you have a pet, you will no doubt have come across one of Mars Petcare’s brands – Pedigree, Whiskas, Iams, Royal Canin, and many others – it is the biggest company in a global petcare market which, depending on what figures you look at, stood at around $250bn last year and is en-route to nearly half a trillion over the next decade.