Episode 5: Shirin Oreizy Talks about Behavioral Science & Marketing
Today I speak with Shirin Oreizy of Next Step about behavioral science and four different concepts in human behavior and how marketers can use those (in a non-evil way!) to improve their campaigns.The Gobbledy Podcast is produced by Sagelett Digital, a software messaging and positioning agency. http://sagelett.comShirin Oreizy runs Next Step at hellonextstep.comIntro music by East Lansing’s greatest band, The Hannibals. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit gobbledy.substack.com