This is the Show

In this episode, Julia Marcum and Becca McLeod dive deep into the realities of life as a content creator within the fast-paced, ever-evolving influencer industry. Julia opens up about her recent trip to Italy, juggling ongoing home renovations, and the value of staying true to one’s voice through authentic storytelling. The conversation covers essential topics for modern influencers, including the difference between documenting and “creating” content, coping with burnout, staying on top of content calendars, and navigating brand partnerships without losing creative freedom. Julia also explains why she and Chris have repeatedly turned down TV show offers — choosing independence and creative control over mainstream exposure.

Om Podcasten

The Good Influencer Podcast, hosted by Julia Marcum and Becca McLeod, pulls back the curtain on the world of influencers. From content creation and brand partnerships to growth strategies and behind-the-scenes stories, each episode offers real, relatable advice. Whether you're building your brand or just curious about the industry, tune in every Wednesday for fresh insights. Want more? Join our Mastermind and use code PODCAST for 30% off your membership. https://good-influencer.com/subscription