Why Small Businesses Struggle in GovCon – And How to Win!
In today's episode, I highlight a conversation with Carlton Harris, the Chief Technology Officer of End-End Enterprise Solutions. Harris discusses how his company's strong cyber background in network security led them to specialize in advanced technologies and services. He also shares how they faced rejection while trying to grow their business and overcame it by getting their SDVOSB certification and forming partnerships with other small businesses to eliminate the "no". Harris further explains how the technical solution is not always what a company is looking for. Enterprises are more interested in knowing how it affects their mission and operations and how the solution will support them. Therefore, it is important to approach clients with an agile mindset and provide them with a solution that fits their budget. This episode offers valuable insights for entrepreneurs on growing a small business, overcoming rejection, and building partnerships, so listen now if you want to know more!