Blitzscaling From Startup to Scaleup with Reid Hoffman & Josh McFarland | Greymatter

Greylock’s Reid Hoffman and Josh McFarland on the basic principles for successful blitzscaling. Blitzscaling is a set of practices for igniting rapid growth to accelerate to the stage in a startup’s life cycle where the most value is created. Bitzscaling prioritizes speed over efficiency in an environment of uncertainty, and it allows a company to go from “startup” to “scaleup” at a furious pace to capture the market. In this episode of Greymatter, Greylock partner Josh McFarland moderates a discussion with Reid Hoffman at Recode’s 2019 Code Conference. McFarland and Hoffman outline the rationale for the Blitzscaling set of practices and the counterintuitive rules necessary to scale up super fast. Learn more about your ad choices. Visit megaphone.fm/adchoices

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How do tech startups go from idea…to iconic? Greymatter’s weekly podcast features interviews with VCs, founders, and tech visionaries on everything from AI, marketplaces, and cybersecurity as well as company-building strategies like growth, finding product-market-fit, and recruiting top talent. Founders and VCs offer candid accounts of success, failure, and adaptation. Greymatter delivers practical insights mixed with the bold optimism that defines entrepreneurship.