Ep 64 - Johanna Fagerstedt - From small startup to global scale-up – the keys to growth through marketing
Marketing is not only a means to an end: It's the endgame. How does Quinyx leverage their marketing to build successful communities & drive growth? Johanna Fagerstedt, CMO at Quinyx, shares with Sammy, how they do it. What's in it for you: 1. Why marketing doesn’t stop after winning a customer 2. How Quinyx uses an annual community event to build thought leadership and create content 3. Best practices for setting up a successful community event 4. How Quinyx uses their "Custom...