neuroscience of habits and emotions:how to rewire your brain for better choices
In this episode, I sit down with Dr. Paul J. Zak — neuroscientist, professor, and speaker — to explore how the brain shapes our habits, emotions, and decision-making. We dive into the fascinating world of neuroeconomics and marketing, uncovering how emotions influence the choices we make every day.You’ll learn: How neuroscience can help you build positive daily habits Why emotions drive behavior more than logic The hidden link between marketing, decision-making, and brain chemistryIf you’ve ever struggled with creating lasting habits, understanding your emotions, or making better decisions, this conversation will give you the tools to thrive.key words for this episode:neuroscience,habits ,emotions ,marketing,self-development,personal growth