Managing, monitoring, and optimizing conversions in iOS 14 with SKAdNetwork

How do you manage, monitor, and optimize conversions in iOS 14 with SKAdNetwork? Welcome to a special version of Growth Masterminds. Today, we're chatting with Ron Koenigsberg, the chief architect at Singular  Our topic: customized conversions in iOS 14. In brief, we're talking about how to optimize for growth with SKAdNetwork by implementing Singular's smart conversion management.

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Growth Masterminds is smart user acquisition and mobile growth pros sharing their best insights on UA, retention, mobile measurement, privacy, mobile marketing data, and much more. Hosted by John Koetsier, we chat with brands like IMVU, DraftKings, and Mixtiles. We interrogate ad networks like Fyber, Kidoz, AppLike, Vungle, Bluestacks, and more. And we feature global experts like Eric Seufert and Jayne Peressini. Along the way, we hit topics like pLTV, creative optimization, incrementality, granularity, fraud, privacy, success in China ... and much, much more.