WWDC 2023: Apple's privacy updates

Planning to buy an Apple Vision Pro? Whether yes or no, Apple very quietly released a ton of new privacy updates: privacy manifests, SKAN 5 (!?!), required reason APIs, tracking domains, retargeting attribution, SDK signing, listings of privacy-impacting SDKs, relays, enhanced private browsing, and more. In this Growth Masterminds, Singular CEO Gadi Eliashiv, CTO Eran Friedman, and host John Koetsier discuss the changes and updates. And, of course, their impact on SKAN, fingerprinting, MMM, and the entire adtech ecosystem.

Om Podcasten

Growth Masterminds is smart user acquisition and mobile growth pros sharing their best insights on UA, retention, mobile measurement, privacy, mobile marketing data, and much more. Hosted by John Koetsier, we chat with brands like IMVU, DraftKings, and Mixtiles. We interrogate ad networks like Fyber, Kidoz, AppLike, Vungle, Bluestacks, and more. And we feature global experts like Eric Seufert and Jayne Peressini. Along the way, we hit topics like pLTV, creative optimization, incrementality, granularity, fraud, privacy, success in China ... and much, much more.