The Psychology of Black Friday - Social Contagions, Deal FOMO & Retail Rage

What are the secret drivers behind the year's biggest shopping day, and why is there so much fighting? Black Friday has become an inescapable part of life, with a deal notification even popping up as a type this... (thanks Grammarly I don't need 50% off) But it wasn't always this way. In the early 1950's Philadelphia after Thanksgiving, a flood of traffic would swell for the local football game and downtown shopping. Cops called the gridlock "Black Friday" as a derogatory term. It was slowly adopted by shops and morphed into the retail phenomenon we know today. We pull the curtains back on this crazy day: Psychological levers that get us to spend Case studies of different fights and drama How shopping impacts our emotions What are we really seeking from a deal Learn about why our rational thinking gets turned off as shops manipulate our minds to get us into a buying frenzy and how it can turn violent. And whose fault is it? Upgrade to Premium: 🏖️ Ad-free listening 🤘 Support the show 🔓 Exclusive AMAs and bonus content 💬 Community Discord GrowthMindset.Supercast.com Sponsors 🥙 Hello Fresh - America's #1 meal kit provider 10 free meals across 7 boxes HelloFresh.com/FreeGrowthMindset Get in Touch 👋 Free Call - Schedule Link - https://cal.com/samwebster/mindset 📧 Email - GrowthMindsetPodcast (@) gmail,com Growth Mindset Psychology: Sam Webster explores the psychology of happiness, satisfaction, purpose, and growth through the lens of self-improvement. 📺 Watch - YouTube (Growth Mindset) 🛜 Website - GrowthMindsetPodcast.com Chapters: 00:00 The Contradiction of Black Friday 02:20 A Brief History of Black Friday 05:01 The Perfect Storm of Psychological Triggers 07:12 Case Studies of Black Friday Madness 09:29 Deindividuation, Competition, Social Contagion and Polyvagal Theory 11:34 Cyber Monday and Online Shopping 15:41 The Financial Costs of Black Friday 17:45 Global Perspectives on Black Friday 19:31 Human Nature Revealed by Black Friday 20:49 Social Dynamics & the Irrationality of Value 21:32 Final Thoughts on Black Friday Learn more about your ad choices. Visit podcastchoices.com/adchoices

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There are a lot of opinions on how to master your mind, but then there’s PSYCHOLOGY. We’re all stuck with the brain we’re born with, but we aren’t stuck with how we use it. Learn science-backed answers to make the most of your mind and your life. CURIOUS? Growth Mindset Psychology is the "self-help sceptic" podcast for the curious. Whether you want to improve performance, navigate setbacks, or know who you are. We find answers to the true science of self-improvement. So put down the astrology chart and start working with your mind, instead of against it. With over 8 million downloads and 60,000 monthly listeners, you’re invited to join. PROCESS Instead of telling you what to think, we discuss how thinking works. Armed with a stack of science journals, textbooks and a boatload of curiosity, we uncover the mechanics of the mind. Why? >>> Success is personal! You might want to make the most of your neurodiverse strengths, start a business, or simply find more reasons to smile. Hone your ability for independent thinking and growth with mental models to pursue your definition of success. HOST I’m Sam Webster Harris, a lifelong learner with ADHD, a raging curiosity, and an obsession with finding answers to hard questions. After launching several businesses, travelling the world and nearly dying a few times I concluded that science and Psychology are where it’s at. What actually makes people happy? What’s the best way to treat a brain? How can I get more done? Studying the answers we find that changing behaviours requires building mindsets, mental models, and a healthy relationship with failure. I run the show to help listeners enjoy nutritious content that feeds their minds (and I needed a legitimate excuse to cover for my reading addiction). PREMIUM Go Ad-Free and listen to exclusive content. Support the show and access the AMA features and community Discord. Growth Mindset Premium ARCHIVE Previous guests include Olympians, Scientists, Billionaires, and Sam's Mum. Past series: — Psychology vs Stoicism — Time Management for busy mortals — Independence and knowing yourself — Cognitive biases and rational thinking — Psychology of connection — Carol Dweck and the Multiverse of Mindsets