Cohort Data - Metrics That Matter Inside Of Your Gym (Part 2 of 3)

“Bring big business data into your small business” Welcome to the second episode in the three part series where the guys are going back to the basics to share the metrics that you should be tracking in your gym. This week they’re breaking down a specific aspect of churn– cohort data. Tracking Cohort Data helped Cale in his own gym to maintain sub 3% churn for over a year. He, along with Ed and Mike are sharing exactly why and how you should be doing this in your gym too.

Om Podcasten

Welcome to The Gym Secrets Podcast hosted by Cale Owen, Ed Turney, and Mike Ferreira where they reveal the secrets to creating billions of dollars in fitness revenue over the past 7 years. As former and current gym owners and now executives at Gym Launch & Prestige Labs, they share what worked for them and thousands of other gym owners to create million dollar gyms.