How to get your brand featured in Forbes Australia’s News and Life section | Ep 94

Sam Hussey is the head of news and lifestyle at Forbes Australia, having previously been the Channel Seven editor in chief for the 7news.com.au publishing a cheeky 120 news pieces daily.   The change of pace to business, entrepreneurism and luxury lifestyle is a welcome one, as Sam discusses, as he’s tackling a slower, deeper style of journalism, that allows him and the team to interrogate issues in the business ecosystem with more time - and perhaps a little more finesse.   With new content series coming out on video, a new membership for women, and a deeper focus on the female-led startup ecosystem, Sam walks us through what the Forbes readership get excited about, and how to win a pitch with him.   If you’re a startup innovating and changing the way things are done, or a thought leader with incredible industry insights to share, this episode will help you understand how to score a feature or contributor seat at the Forbes Australia table.   Find Samuel Hussey online:  https://www.linkedin.com/in/samuel-hussey-b59b1b8a/ https://www.instagram.com/samuel__hussey/   Find Odette Barry online  https://www.odetteandco.com.au/authority-brand   https://instagram.com/odetteandco    https://instagram.com/hackyourownpr 

Om Podcasten

Learning how to DIY your PR is the growth hack every small business owner needs - this podcast will teach you everything you need to know to get your business and yourself authentically featured in the most impactful publications. Publicity, PR, media relations, call it what you like. Odette Barry shares conversations with some of her favourite publicists, journalists, editors, presenters and producers about the often misunderstood industry of public relations. So whether you’re a small business owner learning how to DIY your PR, a publicist looking to deepen your knowledge, or an aspiring publicist striving to gain new skills and understand the media landscape, this podcast offers personal insights and stories, practical tips to improve your pitching and step-by-step guidance to secure headline news. If you have any questions about how to DIY your PR and win your own publicity - shoot me a DM over on LinkedIn or Instagram. https://www.instagram.com/odetteandco/ https://www.linkedin.com/in/odette-barry/