5 - There Are No Minions

To our friends in PR and marketing agencies: When something goes haywire, don't you wish you could escape and hide behind the plant? Lauren Peresada, Senior Customer Success Manager at Hubspot, knows the feeling.

This week, Lauren shares stories from her time as an account manager, what she sees as the differences between small business and enterprise clients, her blueprint for managing client crises, and why asking the obvious questions has saved her on many occasions.

And, in light of the news that Gigaom will be shutting down, we brought in March's Doug Flora to provide some additional prospective and provide his view of the current state of the tech journalism landscape.

The show's music is provided by Job Creators. Check them out at JobCreatorsBand.com!

Om Podcasten

The Innovator’s Mic, from March Communications, explores technology, innovation and the people who make it happen. Each episode we’ll pick the brains of true innovators who hail from across the technology, marketing and PR worlds, getting into the weeds of what makes them tick, how they get their stories out there, and what they’re focused on right now. From AI to health tech to diversity and inclusion in tech, listen in as we discuss the intricacies of what it’s like to have a tech insider’s knowledge with an outsider’s perspective. Subscribe wherever you get your podcasts, and follow us on social media @marchcomms to be the first to know who’s on the mic next.