MARKETING WITH SOUL: Amazon & One Medical (BONUS SERIES)

Amazon and One Medical market themselves in ways that reflect consumers’ needs. Their brand promise centers on convenience and other experience-based factors. Join veteran hosts Jared Johnson and Peter Balistrieri as they challenge primary care marketing to convey a new level of consumer awareness, especially as they hand off to retailers. (Marketing With Soul #2 | Rap Bonus Series #292)See omnystudio.com/listener for privacy information.

Om Podcasten

Healthcare Rap is the leading podcast about consumer innovation, a.k.a. how the frontiers of digital, retail, and direct-to-consumer health affect everyday people. It ranks in the top 5% of all podcasts globally, has been named a Top 20 Healthcare Podcast, and is one of the longest-lasting shows in the industry, with more than 300 episodes and 6 years on the air.  Join provocative thinkers Jared Johnson and Zain Ismail as they profile disruptors and trends that are impacting the everyday consumer experience of healthcare.