Pete Ganbarg | The A&R executive behind Santana's 9x Grammy album Supernatural

Pete Ganbarg is a 2-time Grammy Award-winning music business executive who is currently President of A&R for Atlantic Records and President of ATCO Records.Pete began his career in A&R in 1989 at SBK Records through a mutual friendship with SBK founder Charles Koppelman's son, Brian Koppelman. Brian had previously encouraged Pete to join the label while student-teaching English in Middletown, Connecticut, stating “one day you have to work for my dad.” When SBK ceased operations in the...

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The best in the music business open up about their lives in music, the stories behind the hits, and give straight-talking advice and success hacks for emerging songwriters, artists and producers. Hosted by Martin Sutton, founder of The Songwriting Academy and multi-platinum award winning songwriter and producer.