Low Alcohol Beers with Big Drop Brewing Co. [Interview with Johnny Clayton]

It is widely reported that Millennials and Gen Z are drinking less alcohol than previous generations. "Twenty years of anti-drug, anti-smoking and anti-alcohol education has done its job: it is no longer 'uncool' to not drink or take drugs," Berenberg analysts wrote in a beverage-industry report published in September. As a result, there has been as rising trend in non-alcoholic and low alcohol beers of which Big Drop Brewing Co. are at the forefront of. Other such brewers, such as Nirvana Brewery, Infinite Session, and Brew Dog have managed to develop flavourful alternatives to the nations most loved beverage... only minus the alcohol. Around this time last year, we interviewed Johnny Clayton - formally of Wild Beer Co. - to talk about Big Drop Brewing Co. It's only taken us 12 months to get around to launching this podcast, but we're glad we finally did! Check out http://hopforward.beers and https://www.bigdropbrew.com/ for more info on today's episode.

Om Podcasten

Hop Forward is a biweekly podcast dedicated to the craft beer industry. Including both interviews, discussions and stories from a range of brewers and entrepreneurs within the industry, to advice from founder and host, Nick Law, about starting, scaling and sustaining your own ventures, the Hop Forward podcast is here to help you get ahead with your beers, brand and business.