Sigurlaug Sverrisdóttir
Icelandic hotelier Sigurlaug Sverrisdóttir has built a reputation for her innovative approach to creating immersive guest experiences. Growing up in a small town near Reykjavik, she developed a deep connection to Iceland’s rugged natural beauty, a bond that would later shape her career. After nearly two decades with Icelandic Airline, Sigurlaug returned to Iceland in 2013, where she transformed a former geothermal power plant staff building into the ION Adventure Hotel—a boutique property tha...