How I Built the Podcast Liftoff Playbook

In May, I was at a bit of a crossroads. I wasn't sure what I should do with the many things I was working on, and I felt like I was being pulled in too many directions. I couldn't focus on one thing to help take my business to the next level. So I decided to focus on Podcasting. The path from them to now lead me to cutting away a lot of projects (including projects I like doing), all in the service of growing my business. And the centerpiece: my brand new Podcast Liftoff Playbook. So today, we're getting back to the roots of the show, and I'm going to tell you how I built this hybrid membership/course site. Top Takeaways Think about what your MVP is. Don't spend too much time thinking of every possibility for a new project. You'll never launch. Instead, launch quickly, and get feedback. Don't answer questions people aren't asking. I could have added in a bunch of features I thought were cool, but they would have delayed launch, and frankly, as far as I knew, no one would use them. Spend more time marketing than building something new. Get in front of new audiences and explain the problem your new project solves for them. Show NotesSpecial offer on the PlaybookPlaybook WalkthroughPaidMembershipsProKadenceConvertKitSearchWPSponsored by: Nexcess | Ahrefs | LearnDash ★ Support this podcast ★

Om Podcasten

You didn’t start your business to work 24/7—you started it for freedom. But between endless tasks, client work, and content creation, it feels like you’re drowning. Streamlined Solopreneur helps you save time, simplify your systems, and automate your business so you can finally step back and focus on what truly matters—whether that’s growing your income, spending more time with your family, or just watching a movie in the middle of the day. Join me, Joe Casabona, as I share actionable strategies, automation tips, and gear recommendations to reduce friction and help you build a spacious business that gives you the life you want.