Repurposing Your Content with Jaclyn Schiff

Jaclyn Schiff made her way onto the show because she’s authentic. She reached out recommending another guest, in a real way. Then, throughout the course of the conversation, we decided she’d also be a good guest for the show! She’s a master of making the most of your content. We talk all about repurposing – something I could do a little better – as well as that cold outreach she’s good at. We also talk about productizing services, which is something I’m doing at the moment. So lots of great stuff here!

Show Notes

* Jaclyn Schiff
* PodReacher
* Podcast Movement
* Alex McClafferty & Productize.co
* The GMail Genius
* The Hustle
* Temi.com
* Productized Startups
* Turning the Tables: Joe Casabona & How I Built It
* Overcast
* Podcasting is the new Blogging

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Transcript
Jacci Schiff: Honestly, it’s still something I’m very much working on. It keeps changing until we find the right fit, but it’s just a much more efficient way to work. Having worked as a freelancer as well, I think you experience firsthand that it’s so helpful when you have a process that you’re able to talk a client through.
Joe Casabona: Jacci Schiff made her way onto the show because she’s authentic. She reached out, recommending another guest in a very real way. She didn’t just say, “Hi ‘Name,” I love ‘Show name.’ You should have this guest on.” We talked about the episodes that she liked and the takeaways she had from the show, which means I could tell she listened to the show, and therefore she probably did know a good guest. Throughout our conversation, we decided that she would also be a good guest, she’s a master of making the most of your content. We talk all about repurposing, something I could do a little bit better, as well as that cold outreach that she’s also really good at. We further talk about productizing services, which is something I’m doing at the moment. As much as this interview in this episode is going to be great for everybody who listens, this is an episode that I got so much out of, and I hope you do too. But before we get to that, let’s hear a word from our sponsors.
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You didn’t start your business to work 24/7—you started it for freedom. But between endless tasks, client work, and content creation, it feels like you’re drowning. Streamlined Solopreneur helps you save time, simplify your systems, and automate your business so you can finally step back and focus on what truly matters—whether that’s growing your income, spending more time with your family, or just watching a movie in the middle of the day. Join me, Joe Casabona, as I share actionable strategies, automation tips, and gear recommendations to reduce friction and help you build a spacious business that gives you the life you want.