Mark Forsyth: How to Make Your Writing Memorable | How I Write Podcast

What do Katy Perry, Charles Dickens, and the Bible all have in common? They’re responsible for some of the most famous lines in history. And in this episode, you’ll find out why.  Mark, an author and mad scientist of language, reveals the secret sauce to memorable writing: rhetorical devices. Chiasmus. Anaphora. Antithesis. Synecdoche.  Writing today (i.e. texting and Tweeting) is concise and hyper-minimal — which is fine, if you’re writing the instruction manual for a new dishwasher. But the most memorable works of writing lean into the beauty of words. It’s not about using overly purple prose. It’s about using rhetorical formulas to create unforgettable lines, to shape ideas that stick in your reader’s brain.  If you want to write something that sticks in your reader’s brain — a book, a poem, a speech — then this episode is for you. SPEAKER LINKS:  Twitter: https://x.com/inkyfool Blog: https://blog.inkyfool.com/ Books: https://www.amazon.com/stores/author/B005Z05REO WRITE OF PASSAGE:  Want to learn more about the next class Write of Passage? Click here: https://writeofpassage.com/ PODCAST LINKS:  Website: https://writeofpassage.com/how-i-write YouTube: https://www.youtube.com/@DavidPerellChannel/videos Apple: https://podcasts.apple.com/us/podcast/how-i-write/id1700171470 Spotify: https://open.spotify.com/show/2DjMSboniFAeGA8v9NpoPv Learn more about your ad choices. Visit megaphone.fm/adchoices

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Before book sales and PR buzz, your favorite writers began with two things: the blank page and an idea. Each week on How I Write, we go behind-the-scenes with today’s top writers to uncover the meta-mechanics of writing and the lifestyle behind it. You’ll be the first to hear writers deconstruct their creative process: from banging their head on the keyboard to marking the last period of their final draft. Victory. Come discover how great writing is made. And who knows? Maybe you’ll be next. New episodes of the How I Write show go live every week on Apple, Spotify and YouTube.com/DavidPerellChannel.