How to Build Your Influencer Program with Brad Hoos

Today’s guest is Brad Hoos, the Chief Growth Officer of The Outloud Group, an influencer marketing agency as well as the founder of MuskOx, a DTC apparel brand.

In this episode, we discuss:

  • Common misconceptions of influencer marketing
  • How to start and scale your influencer program
  • How to track the effectiveness of your influencer marketing

Link to the show notes is here: https://goodostudios.com/podcast-episodes/brad-hoos

This show is brought to you by Goodo Studios

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Om Podcasten

Welcome to How to Market Your DTC Brand. We interview founders and marketers in the DTC space to learn about how they have grown their brands and current best practices in marketing. If you want to get tactical advice on how to grow your brand, this is the show to listen to. This show is created by Goodo Studios!