thinkLeaders - Digital Founders Panel

Entrepreneurs Chris Hall of Kickster, Akash Malhotra of Eventable, Don White of Satisfi, and writer Pippa Biddle talk to IBM Global Leader, Strategy & Design at IBM iX Robert Schwartz about how to run a startup: collaborating with every employee, making dramatic choices to understand the market, and how to see marketing as “telling the right story.”

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thinkLeaders tells the stories behind AI and business transformation through engaging interviews with top entrepreneurs, technologists, and researchers at the forefront of disruption. Join host Amanda Thurston as she and her guests offer insights and advice on strategic, data-driven leadership, and innovation. It is a deep dive into emerging technologies that unpacks and explains the issues, having some fun along the way. Brought to you by IBM. This channel is managed by Serena Peters and Amanda Thurston, and follows IBM Social Computing Guidelines (www.ibm.com/blogs/zz/en/guidelines.html). We reserve the right to delete comments that are offensive or suggestive, personal attacks, anonymous, wildly off-topic, spam or advertisements.